Senior Marketing Manager Group Brands and Marketing
Your current role
I lead a vibrant team of marketers in the creation of all the essential information customers need when they buy home insurance – e.g. brochures in branches, info and video content on our websites, 3 million renewal letters, product summaries and terms and conditions literature. We do this for Lloyds Bank, Halifax and Bank of Scotland brands. It is highly complex area, but we try to demystify it for our customers through use of carefully considered design, language & media.
What attracted you to working for Lloyds Banking Group?
I had worked for Lloyds TSB earlier in my career and wanted to return. I knew working at Lloyds at senior level was demanding, but it was also highly engaging and rewarding and I missed it. Of all the brands I have worked for, at Lloyds I have felt the most in control in shaping the work I do and driving the outcomes I would like to see. Also, the location, holidays and flexibilities enable me to balance my family life really well. Few employers I have worked for can compare in that regard.